German
author Günther Grass was on Italian TV the other night. He
remarked how he still doesn’t write with a computer, but
prefers his old and very tactile, loud Olivetti
typewriter; he lamented that since Olivetti has gone belly
up, he has trouble getting typewriter ribbons. The
moderator assured him that after the program, he would
certainly be inundated with ribbons, and maybe even entire
typewriters, from Italian well-wishers.
I remember when Olivetti had a factory in nearby Pozzuoli. It was part of the
then still optimistic industrial profile of Pozzuoli and
adjacent Bagnoli. Then, along
came post-industrialization, an earthquake (and subsequent
large-scale abandonment of the center of Pozzuoli) and
modern computer technology all conspiring to close the
Olivetti factory around 1980, not too long after it was
completed. It wasn’t torn down or anything; it was nicely
recycled. Today the place is still called the
“ex-Olivetti” and the vast premises have become a small
post-industrial city unto themselves: electronic
print-shops, conference halls, shops, firms engaged in
information technology, etc.
The Olivetti factory in Pozzuoli was the work of Luigi
Cosenza, the prominent Neapolitan architect. He was from a
family of engineers and studied engineering and
architecture at the University of Naples, graduating in
1928. He has some smaller buildings in Naples and major
ones elsewhere (the Gallery of Modern Art in Rome, for
example), but in Naples his two “monuments” are (1) the
Olivetti factory in Pozzuoli, built on the slopes of an
extinct volcano overlooking the bay; it was built between
1951-54 with additions going on until 1970; (2) the main
building of the Engineering Department (photo, above) of
the University of Naples (built between 1955-72, located
in Fuorigrotta at Piazzale Tecchio near the San Paolo
soccer stadium and the main entrance to the Mostra d’Oltremare).
Cosenza was also a contributor to the major plans to
rebuild the port area of Naples after the devastations of WWII as
well as a shaper of the post-war planning and construction
of large-scale prefabricated housing in many of the
suburbs of Naples. to architecture portalto top of this page